The  new showroom at DEDON headquarters in Lüneburg, Germany, invites visitors to journey through an imaginary landscape, encountering abstract outdoor scenarios that evoke the spirit of the DEDON Tour du Monde. From a loam house in Johannesburg to the terrace of a Rocky Mountains lodge, from a Machiya townhouse in Kyoto to an artist’s atelier in Florence, each scenario conveys new emotions, inspirations, new possibilities for outdoor living at its best.

The DEDON Showroom 2016 features illustrations by long-time design partner Daniel Pouzet, who created the overall concept and general layout for the 1000- sqm space. The spatial concept was further developed by Conni Kotte, working in close collaboration with DEDON’s Design and Marketing Team.